Investing term

What is Target allocation?

The intended weights of each asset class, sector, or position in your portfolio — the shape you set on a calm day.

Target allocation is the intended set of weights for each asset class, sector, or position in your portfolio — the shape you decide on during a calm, rational moment. It's the reference point everything else is measured against: your actual mix is compared to it, and rebalancing brings you back to it.

Setting it deliberately, when you're not under emotional pressure, is what makes it valuable. The target embodies your considered decisions about how much risk to take, based on your time horizon and tolerance for losses, rather than the mood of the market. When a rally or a crash tempts you to abandon the plan, the target allocation is the anchor that says 'this is the mix I chose, and why.' It should be revisited as your circumstances change, but not casually altered in reaction to short-term market moves — its whole power is that it was set with a clear head.

The shape you set on a calm day
70/25/5the planStocks70%Bonds25%Cash5%Set with a clear head — revisit it when your life changes, not in reaction to the market's mood.

Target allocation is your intended set of weights, decided calmly in advance. It's the anchor that resists chasing rallies or fleeing crashes, and the reference point rebalancing brings you back to.

For example

On a calm day you set a target of 70% stocks, 25% bonds, 5% cash — the deliberate shape you'll rebalance back to whenever markets pull your actual mix away from it.

Learn it by doing

That's Target allocation in theory — it clicks when you use it. Practise it hands-on in a free, interactive lesson (Stage 18, Rebalancing & Maintenance).

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Why it matters to you

Target allocation matters because it's the plan that keeps your portfolio matched to your considered risk tolerance rather than to the market's mood. Made calmly and in advance, it becomes the anchor that resists the pull to chase rallies or flee crashes, and the reference point that makes rebalancing possible. Without a target, there's nothing to rebalance toward and no defence against emotional drift — with one, you always know the mix you chose and can return to it.

Changing the target to justify a mood

The target allocation's power is that it was set with a clear head — so quietly revising it during a rally (to allow more stocks) or a crash (to flee to cash) defeats its purpose, letting emotion rewrite the plan. Revisit the target when your real circumstances change — horizon, goals, risk capacity — not in reaction to how the market feels this week. A target you edit to fit your mood isn't an anchor.

Frequently asked questions

What is a target allocation?

A target allocation is the intended set of weights for each asset class, sector, or position in your portfolio — the deliberate shape you set on a calm day. It's the reference point your actual mix is compared against, and the mix that rebalancing brings you back to.

Why set a target allocation in advance?

Because setting it calmly, based on your time horizon and risk tolerance, creates an anchor that resists emotional decisions later. When a rally or crash tempts you to abandon the plan, the target reminds you of the mix you chose and why. It also makes rebalancing possible by defining what you're rebalancing toward.

When should I change my target allocation?

When your real circumstances change — a shifting time horizon, new goals, or a change in your ability to bear risk — not in reaction to short-term market moves. Revising the target to chase a rally or flee a crash defeats its purpose. Its power lies in having been set with a clear head.

Related terms

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